Here’s Every Easter Egg Hinting That Taylor Swift Could Headline the 2026 Super Bowl Halftime Show
Taylor Swift has traveled all over the world on tour, setting numerous stadium attendance records throughout her career. But there’s still one highly coveted gig she hasn’t yet played: the Super Bowl.
Though rumors about her headlining the coveted halftime show spring up just about every year before the actual performer is announced, the pop star hasn’t yet joined folks such as Kendrick Lamar, Usher, Rihanna and The Weeknd in crossing it off her list. That’s remained true even as she’s become more entrenched in the football world than ever before over the past two years, cheering on her Kansas City Chiefs tight end boyfriend Travis Kelce at many of his games — including two back-to-back Super Bowls — after the pair first started dating in 2023.
Lately, though, fans have been wondering if that’s due to change — and soon. Especially as Swift gears up to release the Oct. 3-slated album The Life of a Showgirl — which she’s promised will be tailored for widespread commercial appeal, with a track list full of “bangers” produced by bona fide hitmakers Max Martin and Shellback — some of the 14-time Grammy winner’s listeners are beginning to suspect that the musician is hinting that the 2026 Super Bowl at Levi’s Stadium in Santa Clara, California, will feature a spectacular showcase from pop’s biggest showgirl herself.
The announcement for next year’s headliner could be just a few weeks away, as the past few years’ performers have all been unveiled in September. That means the timing of Swift coming out with a new album so soon after 2024’s The Tortured Poets Department would perfectly align with a Super Bowl reveal. (But honestly, baby, who’s counting?)
With all that in mind, Billboard is keeping track of all the ways Swift might be hinting that she’ll play more of a role in next year’s big game than simply supporting her favorite player in the stands. Keep reading to see all the possible clues that the musician is headlining Super Bowl LX below.
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