Lily Allen Plugs New ‘West End Girl’ Album by Selling USBs Shaped Like Sex Toy
Lily Allen has unveiled a new line of flash drives containing the songs from her West End Girl album — but let’s just say that they may not be stocked on the shelves of your local Target without a parental warning.
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Announcing the products on Instagram on Wednesday (Dec. 3), Allen shared a photo of herself looking glam while holding up one of the blue, polka-dotted USBs, which just so happen to be shaped like a certain kind of sex toy. “limited merch drop, live now,” she wrote inconspicuously in her caption.
On her website, the flash drives are listed for $33.99. “Note: This product is a novelty USB device intended for data storage only,” reads a description.
Allen’s new merch line comes about six weeks after she dropped West End Girl, her first album in seven years. Though the musician has emphasized that the songs on the LP are a mix of fantasy and real life, the general consensus among listeners has been that her divorce from actor David Harbour inspired the bulk of the subject matter.
On one particularly revealing track, “Pussy Palace,” Allen sings about finding her partner’s hidden “Duane Reade bag with the handles tied/ Sex toys, butt plugs, lube inside/ Hundreds of Trojans, you’re so f–king broken/ How’d I get caught up in your double life?”
Elsewhere on the project, Allen describes a partner pressuring her into an open relationship before breaking their agreed-upon boundaries, leading to a painful breakup. The singer and Stranger Things actor were married for four years before separating in February.
“I wasn’t even really thinking about it as, like, a commercial endeavor,” Allen told CBS Mornings of making West End Girl in November. “It was an act of desperation, actually… Since I’ve put it out, it’s felt completely and utterly liberating.”
Harbor has not commented on the album.
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