Post Malone Debuts Bold UGGs in New Campaign That’s Ready to Disrupt Your Shoe Rotation
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Post Malone has left his mark across music this year through viral collaborations including with Taylor Swift’s VMA-winning “Fortnight” and on Beyoncé’s country album Cowboy Carter. Now, he’s taking his personality to UGG as the face of the shoe brand’s new global campaign.
Posty has been a longtime fan of UGG, and now he’s taking his love to the next level by co-creating gender-neutral boots with his own twist. The bold new take on the footwear brands’ “iconic” collection includes a vibrant blue sole paired with UGG’s classic neutral brown providing a pop of color that’ll not only make a statement, but keep your feet comfortable no matter what the weather conditions are.
UGG x Post Malone
The Post Malone x UGG collection dropped on Tuesday (Oct. 1) and includes two styles to shop from: a tall boot or ankle bootie. Prices range from $150 to $220 and include luxurious materials including a waterproof exterior that’ll have you easily replacing your rain boots.
Keep reading to shop the shoes below.
All Gender Tasman Weather Hybrid
Keep your feet warm and dry in a pair of these ankle boots featuring a Post Malone-approved look you can sport day and night. The shoe comes with insulation that can keep your feet cozy in temps as low as -4 degrees. You’ll also be able to walk more confidently thanks to the increased traction on the bottom of the shoe that’ll help prevents any slips.
All Gender Classic Short Weather Hybrid
Lengthen your look with these short boots that feature a calf length for added warmth and protection. Using a waterproof suede material, you can walk rain or shine without having to worry about damp feet. On the back, you’ll also find an adjustable tab to tighten the shoe’s opening to your liking.
For the “I Had Some Help” singer, this collaboration finally allowed to take his love for UGG to another level.
“I’ve been a UGG fan since high school and feel so good wearing the boots,” he said in a press statement. “I even had a custom camo pair made for me last year. That’s why I’m so excited to work with the brand and bring in my crew for this new campaign. Being comfortable to express myself has always been at my core, and that’s why this is such a killer partnership.”
See below to watch the official campaign video for Post Malone x UGG.
Powered by Billboard.