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Snoop Dogg is embracing the holiday spirit earlier this year, and is the second major artist to join The Children’s Place‘s “Iconic Holiday” campaign (followed by *NSYNC and other boy banders). This marks the second of a three-part series that the kids’ apparel brand is rolling out, featuring matching holiday pajamas and outfits that are perfect for pictures.
The new collection dropped on Tuesday (Oct. 3) and is titled the “Iconic Green Swag Collection.” You can expect a mix of green flannel, sweaters and velvet dresses to mix and match with your loved ones, all available on The Children’s Place.
Each part of the series features a star among their family, which the “Bad Decisions” rapper especially enjoyed.
“Having [wife] Shante, my kids and my grandbabies part of this holiday campaign is nothing short of incredible,” said Snoop Dogg in a press statement. “Not gonna lie, the shoot got me feelin’ festive and fly. The Children’s Place matching family styles and pajamas be for everyone who want to be drippin’ in swag. Ya’ll know the Broadus family will be matching all season long with The Children’s Place.”
To celebrate the release, the clothing brand took to Instagram on Oct. 3 to debut the latest campaign video.
“Bow wow WOW… Look who’s HERE to kick off part 2 with his crew for our 2023 holiday campaign… the one, the only, the iconic @snoopdogg (!!!) 🤩🤩🤩” the brand captioned the clip.
Keep reading to shop the rapper-approved picks or shop the entire collection here.
Layer up with a classic flannel that’s not only 25% off, but is worn by Snoop Dogg himself. The style comes designed with a cotton material made from a sustainable farm and has a pointed collar for a more put-together feel.
Nothing says “holiday spirit” like a pair of Santa Claus-themed pajamas! As an added bonus, these ones are on sale. The top and bottoms come patterned with jolly Santa heads, while the cuffed legs and sleeves help keep you extra comfy.
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